Our Strategic Plan Mission and Vision | ECTC

Our Strategic Plan Mission and Vision

Elizabethtown Community and Technical College Mission Statement

Elizabethtown Community and Technical College (ECTC) educates, empowers, and equips the diverse members of our region to compete in a complex workforce and improve their quality of life. 

Mission Accomplished by providing:

  • Associate in Arts and Associate in Science degree programs which provide students with the opportunity to complete the first two years of a baccalaureate degree.
  • Associate in Applied Science degree, diploma and certificate programs as well as courses to prepare individuals to excel in a complex workforce.
  • Continuing and life-long education, short-term customized training for business and industry designed to strengthen the workforce and expand the life skills, knowledge, and the cultural enrichment of the community.
  • Developmental Education courses to prepare individuals for success in transfer and technical courses.
  • Associated services that support student development and success such as academic advising, library services, learning labs, assessment, career counseling, and cultural enrichment activities, among others.

The ECTC Vision

ECTC will be the provider of choice for transfer, technical, workforce and lifelong education among those we serve and will be recognized as a premier community and technical college, preparing Kentucky's globally competitive workforce.

We Value:

  • Our institutional mission and strive to fulfill that mission through strategic goals and objectives;
  • Relevant educational programs and services that we promote through continuous quality improvement;
  • Excellence in teaching and learning that we deliver during the college experience and enhance through diversity, inclusiveness, integrity, and collegiality;
  • A positive culture that fosters mutual respect and trust for those who use college programs and services and promote this atmosphere through open communication;
  • Open access to education and pursue this through responsive delivery of educational programs and services; to meet all stakeholder needs.
  • A caring and committed college environment leading to success and lifelong learning and demonstrate this through our commitment to those we serve, and,
  • An environment that recognized and respects diversity by being responsive to internal and external communities.

2016-2022 Strategic Plan

Goal One:

Raise the level of educational attainment in the Commonwealth by positioning ECTC as the accessible, affordable, and relevant post-secondary education choice for Kentuckians residing in the College's service region.


  • Identify and implement new transfer, technical, workforce education programs.
  • Implement proactive advising.
  • Refine the curriculum to align with business and industry needs.
  • Deploy innovative instructional delivery options.
  • Refine the curriculum to be reflective and inclusive of our current student populations.
  • Grow diversity outreach.
  • Establish an institutional brand that complements the KCTCS brand, yet differentiates ECTC.

Goal Two:

Increase access and success for ECTC students, particularly among traditionally under-served populations.


  • Engage in academic and academic support activities that improve college and career readiness.
  • Targeted support for first time college students and under-represented minority (URM) students.
  • Advance a comprehensive Strategic Enrollment Management (SEM) Plan.
  • Offer transfer-related advising and support opportunities.
  • Implement a student mental health counseling program.
  • Implement an Open Educational Resources (OER) program.
  • Offer free of charge faculty-led pre-licensure exam preparation.

Goal Three:

Develop clear pathways through all levels of post-secondary education with an emphasis on experiential learning that lead to successful employment outcomes for ECTC graduates.


  • Offer a credit-bearing FYE course.
  • Implement Guided Pathways.
  • Implement Experiential Learning across the curriculum.
  • Develop semester-by-semester transfer guides.
  • Offer peer-to-peer mentoring opportunities.
  • Eliminate student self-enrollment and self-drop/add.

Goal Four:

Improve student engagement, support, experiences, and success by utilizing best practices in academic and student services.


  • Establish robust student support systems including proactive advising and career-focused experiences.
  • Centralized recruitment activities.
  • Extend tutoring and Supplemental Instruction hours.
  • Expand student access to academic support services and resources.
  • Implement online tutoring.
  • Launch a Teaching Excellence center for faculty.

Goal Five:

Align programs and curricula with needs of employers that enhance the employability, job placement, and career development of ECTC graduates.


  • Grow partnerships with business and industry.
  • Expand on-the-job learning experiences, apprenticeship, Co-op, and practicum experiences.
  • Expand project-based and other career-focused learning experiences.
  • Implement program and discipline-specific exploration events and resources.
  • More fully implement credit for prior learning.
  • More fully implement life experience credit programs.

Strategic Plan Goals and Measures

ECTC Goal Core Indicator Measure Standard
Raise the Level of Educational Attainment Graduation Rate Increase graduation rate by 1.0 percentage point each year. Per KCTCS one-year and five-year measures
URM Enrollment Increase URM enrollment by an average of 0.54 percentage point each year. (linked to Diversity Plan) Per KCTCS one-year and five-year measures
Increase Student Access and Success, Particularly for URM Students 1st to 2nd Year Retention--URM Increase URM Retention by 1.26 percentage points each year. (linked to Diversity Plan) Per KCTCS one-year and five-year measures
Graduation Rate--URM Increase URM graduation rate by .62 percentage points each year. (linked to Diversity Plan) Per KCTCS one-year and five-year measures
Develop Clear Pathways Through All Levels of Postsecondary Education Enrollment in Experiential Learning Increase number of students engaged in experiential learning by average of 1 percentage point per year. Per KCTCS one-year and five-year measures
Transfer Rate Increase transfers by an average of 1.0 percentage point each year. Per KCTCS one-year and five-year measures
Improve Student Engagement, Support, Experiences, and Success Retention Increase retention by an average of 1.0 percentage point for full-time and part-time students each year. Per KCTCS one-year and five-year measures
Student Engagement Maintain CCSSE average benchmark scores at or above the national average. Per KCTCS two-year and five-year measures
Align Programs and Curricula with Needs of Employers Licensure Pass Rates Exceed national average for cohort pass rate. Per KCTCS one-year and five-year measures
Workforce Credit Hour Conversion Increase credit hours by 1% in the first year with 2.5% each year thereafter from a baseline of a three year average. Per KCTCS one-year and five-year measures